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EXPERIENCE
5/09-present Manager, Print & Electronic Publications
Howard Hughes Medical Institute (Chevy Chase, MD)
- Managed large editorial and digital media projects, including budget, staffing, marketing and analysis.Wrote, edited, and produced content (including science briefs, bios, features and multimedia) for HHMI.org, Janelia.org, and the HHMI Bulletin.
- Oversaw the development of the pilot print/digital HHMI Annual Report in 2009 and subsequent years; implemented strategies that reduced budget by 30% while growing online readership by 65% in two years.
- Conceived and implemented web analytics, social media and multimedia strategic plans, leading cross-departmental team of contributors.
- Served as communications lead for new Film Production Unit, overseeing branding, marketing and outreach activities.
- Applied for and secured long-term Google Grant; oversaw the implementation of AdWords campaigns in support of the Institute's goals across departments.
12/07-5/09 Senior Producer, Discovery Channel Digital Media
4/06-12/07 Producer, Discovery Channel Digital Media
Discovery Communications, Inc. (Silver Spring, MD)
- Assigned, edited and produced science news stories, features and multimedia content for Webby Award-winning Discovery News.
- Managed team of freelance writers; coordinated with video producers to create relevant webcasts and podcasts; wrote and edited video scripts.
- Conceived and managed syndication deals with partners such as MSNBC, Science News, and Yahoo.
- Proposed and implemented strategy to bring web analytics into editorial planning; presented weekly analytics summary to executives and content contributors.
1/05-4/06 Science Writer
National Science Foundation (Arlington, VA)
- Conceived and wrote feature-length stories on NSF-funded research.
- Managed and edited weekly science email newsletter to 20,000+ subscribers.
- Proposed and organized monthly Café Scientifique lecture series.
9/02-12/04 Project Assistant/Staff Writer
The Why Files (Madison, WI)
- Duties included writing, research and digital asset management for education-focused science news website.
11/99-7/01 Research Assistant/Laboratory Manager
Dept. of Molecular Biology, Princeton University (Princeton, NJ)
6/98-10/99 Naturalist
Queens College Center for Environmental Education and Research (Huntington, NY)
- Taught ecology, evolution, astronomy and geology to K-12 at Caumsett State Park and in NYC public schools.
- Assisted with field-based research projects in ornithology and salt marsh ecology.
EDUCATION
2004 M.A. in Journalism, University of Wisconsin-Madison (4.0/4.0)
1998 B.A. with Distinction and Honors in Biology, Hendrix College (3.8/4.0)
Software Proficiencies: audio editing (Audacity), multimedia production (Soundslides, Slideshow Pro, Brightcove), web design (Illustrator, Dreamweaver, basic HTML & CSS), photo editing (Photoshop), web analytics (Google Analytics, Omniture, WebTrends), content management (Drupal, TeamSite, WordPress)
INVITED TALKS AND AWARDS
2010 Talk: "Web Metrics - What's in It for Editors," University Research Magazine Association Annual Meeting
2008 Talk: "Bridging Science and Journalism," Science and Technology in Society Conference
2002 Science Journalism Fellowship, UW-Madison
2002 Taylor/Blakeslee University Science Writing Fellowship
1998 Clark Biology Award, Hendrix College
1997 Matt Ellis Volunteer of the Year Award
COMMUNITY INVOLVEMENT
DC Newcomers’ Center, 1/06-5/09, volunteer ESL (English as a second language) instructor
Arlington, VA Café Scientifique, 8/06-2/08, volunteer organizer
UW-Madison Community English, 9/03-5/04, volunteer ESL instructor
Princeton Taste of the Nation Food Bank Benefit , 9/00-5/01, volunteer
Pennsylvania Nature Conservancy, 9/99-9/00, literature review & burn crew volunteer
Hendrix College Volunteer Action Center, 9/95-5/98, chair
Riddle’s Elephant Farm and Wildlife Sanctuary, 9/96-4/98, animal care volunteer.
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